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Product Marketing Manager

Company: Chewy, Inc.
Location: Bellevue
Posted on: September 21, 2022

Job Description:

Our Opportunity:
At Chewy we are building a team to launch a Sponsored Advertising business. We are looking for a Product Marketing Manager. Sponsored Ads enables brands on Chewy to promote products directly to customers at the moment they are looking for products and ready to make a purchase. This provides brands with the ability to generate additional sales and customer awareness by showcasing relevant products in premier positions on Chewy. Advertising is a critical component of the ecommerce ecosystem and provides a critical revenue stream to the company.
Come be part of the team to build Sponsored Ads from the ground up at Chewy!
What You'll Do:


  • Define how Chewy advertising products are viewed in the marketplace and how vendors can use them to achieve marketing goals (execute Brand strategy, achieve performance metrics, etc)
  • Develop a detailed understand of Chewy vendors and how they view success spending marketing funds our platform
  • Become an expert in the competitive landscape of retail media offerings
  • Work closely with Product Management and Engineering teams to capture user feedback and incorporate into the product with an iterative development approach
  • Produce competitor analyses to understand how advertisers view each marketplace and to inform product roadmap and sales engagement
  • Lead the communication strategy for each client segment differentiated by large strategic partners, mid-market, and smaller advertisers
  • Create marketing material to describe the value prop of Chewy Sponsored Ads (pitch decks, case studies, custom reports)
  • Drive cross functional teams for product rollout activities (across sales, account management, product mgmt, etc)
  • Coordinate release readiness activities across business teams

    What You'll Need:

    • 5+ years' experience
    • Experience with digital brand advertising, performance marketing, or closely related field
    • Experience working with vendors on achieving marketing goals in a retail environment
    • Demonstrated ability to drive results in a 0 to 1 product environment
    • High level of ownership and ability to cut through ambiguity in a start up environment
    • Excellent verbal and written communication skills and ability to drive to simple and concise messaging

      Bonus:

      • Experience in Pets ecommerce
      • MBA or advanced degree
      • Statistical analysis experience
      • Exceptionally strong analytical thinker
        Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
        If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Chewy, please contact .
        To access Chewy's Privacy Policy, which contains information regarding information collected from job applicants and how we use it, please click here:).

Keywords: Chewy, Inc., Bellevue , Product Marketing Manager, Advertising , Bellevue, Washington

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