Director, Product Management, Customer 360 Audiences Partner Integrations
Company: SALESFORCECOM INC
Location: Bellevue
Posted on: February 15, 2021
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Job Description:
To get the best candidate experience, please consider applying
for a maximum of 3 roles within 12 months to ensure you are not
duplicating efforts.
Job CategoryProducts and Technology
Job Details
Role Overview
Customer 360 Audiences (C360A) is Salesforce's Customer Data
Platform (CDP). A CDP allows Marketing departments to aggregate
customer data from many sources, create rich and dynamic customer
profiles, and build marketing segments based on these profiles.
Every CMO is demanding a CDP because it is the most strategic
marketing asset. Industry analyst ResearchAndMarkets.com predicts
that the CDP market will grow 30% a year to $3.2B over the next 5
years. We believe that CDPs are the future of CRM. It's an enormous
opportunity.
This critical role will focus on driving integrations between C360A
and our top-tier partners. This is a strategic, collaborative, and
cross-functional role that will work with our customers, Business
Development, our partners, and across C360A Delivery teams to build
valuable and differentiated partner integrations into C360A.
Responsibilities
Work cross-functionally to refine, socialize, and steward a partner
integration strategy, inclusive of vision, market opportunity,
methods etc.
Product management/product owner responsibilities for C360A's
integrations with top-tier partners. Define & prioritize partner
integrations and drive alignment with stakeholders & dependency
areas.
Drive customer discovery sessions along with designers to gain a
deep understanding of business processes, technical integrations,
and user requirements.
Work closely with engineering to build the product via scrum
meetings, sprint planning, and ongoing requirement
clarification.
Develop solution overview and other enablement artifacts, support
demo development, and enable the Sales, Sales Engineering, Customer
Success teams as well as key partners.
Engage with customers, partners, and ISVs in our design partner
program, along with product ambassadors from across the company to
prioritize the future of your product area.
Represent the cloud as a product expert at customer interactions,
industry, and corporate events, as well as through community sites
and social media.
Role Requirements
8+ years of product management experience in a technology company,
preferably MarTech SaaS.
Experience working with external partners to build differentiated
and mutually beneficial integrations.
Well-developed leadership, management, and strategic-thinking
skills with the ability to excite and lead others.
Excellent organization and communications skills, with experience
communicating across groups with varying degrees of technical
background.
Experience presenting to executive leadership, participating in the
sales cycle, and handling sensitive customer escalations.
BS or MS in Engineering, Computer Science, or related disciplines
or equivalent experience in technical leadership roles.
Location: US Marketing Cloud TMP hubs. Ability to work effectively
across broad time zone differences.
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Keywords: SALESFORCECOM INC, Bellevue , Director, Product Management, Customer 360 Audiences Partner Integrations, Executive , Bellevue, Washington
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