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Sr Creative Development Manager, Public Sector

Company: T-Mobile USA, Inc.
Location: Bellevue
Posted on: April 8, 2021

Job Description:

To open the chat window click on the message us link from the contact us drop down Sr Creative Development Manager, Public Sector Join our Brand & Creative Content group - the team that develops marketing strategies and content that tell our TMUS story across brands and channels, through TV, radio, social, digital, OOH, sponsorships and more. This role, Sr Creative Development Manager Public Sector, will own creative development and content for the T-Mobile for Business Public Sector, including Higher Ed, K-12, Federal/State/Local Government, and Public Safety. You will work closely with cross-functional teams and internal/external agencies to deliver creative content and advertising that drives awareness and strengthens perceptions of the T-Mobile for Business brand, ensuring alignment with our overarching T-Mobile network and growth narratives.

The Sr. Creative Development Manager will be responsible for collaborating with internal teams to deliver breakthrough content and advertising to drive growth through acquisition. This position leads agencies in the development, production and execution of best-in-class customer acquisition advertising while overseeing campaign-level execution to ensure efforts meet plan goals across the segment.

A strong understanding of and experience in the evolving Public Sector space as well as the ability to articulate and productively orchestrate complex plans across multiple stakeholders and teams are critical for success. This opportunity is a challenging and exciting role for with a passion for developing comprehensive programs, while working cross-functionally to deliver world-class creative.
What you'll do in your role.

  • Lead development of national and vertical advertising campaigns from initial brief to production, working in conjunction with agencies, business partners and 3rd party B2B media outlets (eg Forbes, Sales Force) for all Public Sector line of business.
  • Direct agency partners and internal teams for advertising programs. Manage campaign integration across all communications vehicles. Test/Learn/Optimize in-Market work for maximum effectiveness.
  • Partner with agency to drive joint team collaboration and innovation, proactively pushing for best-in-class thinking.
  • Partner with marketing partners to develop strategies and solicit input for all advertising initiatives and corresponding activities. Gains final alignment and approval of the creative execution for all major promotional launches.
  • Work collaboratively with a broad range of participants in the creative process.
  • Lead creative partnership with key 3rd parties (OEMs, sponsorships, etc).
  • Partner with Procurement team to manage 3rd party/agency SOWs and contracts.
  • Partner with Legal, Public Sector LOB and Brand Marketing teams.
  • Report to Director, TfB Creative The experience you'll bring.
    • Bachelors Degree
    • 7+ years - marketing communications, B2B product marketing, channel marketing experience, (wireless or consumer tech preferred) or equivalent experience in account management for an advertising agency.
    • 2+ years B2B marketing experience (Public Sector preferred) and experience working with business partners to develop large marketing campaigns, and campaigns within business verticals.
    • 5+ years broadcast, print, digital/social production experience.
    • Ability to collaborate with creative agencies in order to translate strategy and business insights into break-through, best-in-class marketing and advertising.
    • Solid judgement when reviewing strategic/creative recommendations and working with others; builds relationships quickly. Welcomes constructive discussion, feedback and new ways of working.
    • The ability to stay flexible and effectively deal with ambiguity and complexity within a matrixed organization.
    • Experience working with advertising and content marketing agencies.
    • Experience as a cross-functional influencer and creative partner.
    • Big-picture, strategic thinker with a keen eye for detail and a bias for action and organization.
    • Fast learner and problem solver with an entrepreneurial spirit.
    • Excellent communication skills with the ability to keep cross functional teams focused, motivated and on task.
    • Exceptional verbal, written and presentation skills. Enough about what you've done. Let's talk about who you are.
      • Passion for the industry and an eye for ground-breaking strategy and creative.
      • Ability to thrive in a dynamic, fast-paced workplace, while pushing the boundaries of innovation.
      • Ability to meet deadlines, prioritize and push multiple projects forward simultaneously.
      • Ability to apply learnings/insights to improve creative, content, campaign targeting, delivery, performance, etc.
      • Customer-obsessed; considers the impact on customers with every business decision.
      • Demonstrated ability to build trust and strong cross-functional relationships across an organization to achieve common goals.
      • Strong problem-solving skills with the ability to translate challenge and learnings into executable next steps and plans.
        Naturally, we offer steep discounts on our consumer rate plans and all the fantastic accessories we carry. We also hook you up with discount programs for everyday stuff. Help with the fam Families rock. But child care, adoption, and surrogacy are big decisions. We offer financial and wellness support to help reduce those burdens and navigate the details. Investment options Options include a 401(k) plan, an annual Employee Stock Grant, and a purchase plan that gives you the chance to grab TMUS stock at a discount. Medical, dental, and vision are just the start. We also offer health pro consultants, flexible spending accounts, and more - even for part-time employees Paid R & R Kick back with paid time off. We want you to have flexibility, convenience, and control over how you recharge. Ongoing education We fully foot the tuition bill at five online universities (FT only), and provide tuition assistance to other schools for FT and PT employees. Naturally, we offer steep discounts on our consumer rate plans and all the fantastic accessories we carry. We also hook you up with discount programs for everyday stuff. Help with the fam Families rock. But child care, adoption, and surrogacy are big decisions. We offer financial and wellness support to help reduce those burdens and navigate the details. Investment options Options include a 401(k) plan, an annual Employee Stock Grant, and a purchase plan that gives you the chance to grab TMUS stock at a discount. Medical, dental, and vision are just the start. We also offer health pro consultants, flexible spending accounts, and more - even for part-time employees Paid R & R Kick back with paid time off. We want you to have flexibility, convenience, and control over how you recharge. Ongoing education We fully foot the tuition bill at five online universities (FT only), and provide tuition assistance to other schools for FT and PT employees. What's it like to work at T-Mobile? Find out. "The most amazing company ever!" Current Field Sales Recruiter in Waterville, ME Pros Ability to think outside the box and bring your own personal best to your career. Tons of communication and flexible to change with customers and employees needs. Fun, fast pace, fantastic people! Cons We move very fast, you have to be able to roll with it and be excited by change. Thing are not always flawless, but there is tons of support as we grow and change. Advice to Management John is the best CEO! Keep communicating, keep things fun, let's be number one! "Great Work & Great People!" Current Diversity & Inclusion Field Program Manager in Albuquerque, NM Pros Culture, leadership, growth, flexibility, & benefits Cons None, I love it! I can't think of any right now. "One of the best jobs I've ever had" Former Anonymous Employee in Bellevue, WA Pros Managers (at least mine) actually listened to and advocated for their employees. Great pay. Nice perks. Good culture -- people didn't seem miserable. Cons As with any big company, can take a while for things to get done. Lots of layers, etc. But definitely moves faster than other big companies I've worked for. Advice to Management Don't advance those mid- to senior mgrs who just go through the motions. Do more to keep smart, talented people on board. T-Mobile U.S. Inc. (NASDAQ: TMUS) is America's supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network that will offer reliable connectivity for all. T-Mobile's customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond. Based in Bellevue, Wash., T-Mobile provides services through its subsidiaries and operates its flagship brands, T-Mobile, Metro by T-Mobile and Sprint. For more information please visit: http://www.t-mobile.com EOE Statement Equal Employment Opportunity

        We take equal opportunity seriously-by choice.

        T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated. Connect with us T-Mobile USA, Inc. is an Equal Opportunity Employer.

Keywords: T-Mobile USA, Inc., Bellevue , Sr Creative Development Manager, Public Sector, Executive , Bellevue, Washington

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