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MS Security Web Marketing Manager

Company: Microsoft Corporation
Location: Bellevue
Posted on: November 17, 2021

Job Description:

The Microsoft Security business has seen explosive growth in the past year, and we are looking for a high-energy, customer-obsessed, digitally focused candidate to join the Web Marketing team supporting the Security website. This role leverages customer and market insights to define the web experience strategy/plan and drive execution of web tactics to support Security products, campaigns, and initiatives. Collaborating with Product Marketing, Brand, Content and Creative partners, a successful Web Marketing Manager translates a value proposition into effective web experience strategies and storytelling that resonate with target audiences. The Web Marketing Manager partners with Web Development and Operations to bring experiences to life and leverages reporting and tools to manage and optimize the customer experience. * Bachelor's Degree in Business, Marketing, Communications, or related field AND 6+ years Web Marketing, Web Management, E-Commerce, Communications, Marketing Operations, Program Management, or related experience OR equivalent experience. * Expert at leveraging data to communicate the impact of web experiences in contributing to business outcomes and customer satisfaction * Proven track record of managing multiple projects simultaneously amid ambiguity and in a highly collaborative organization * Excellent written and verbal communication skills with peers and across multi-disciplinary teams and levels of leadership * Adept at collaboration and building partnerships across organizations * Demonstrated experience in strategic, outside the box thinking to solve problems * Highly adaptable and thrives in structures that evolve based on the customer and business needs * Motivated and enthusiastic self-starter with a "no task is too small" attitude * Outcome-oriented, with an emphasis on creating "wow" experiences for our customers * Fosters an inclusive work environment, open to taking and receiving feedback Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form. Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work. Act as Web business stakeholder and customer champion in advocating for the Security site customer experience: * Identify experience gaps to understand customer satisfaction, motivation, etc. and develop deep insights into customer needs and behaviors * Collaborate with business stakeholders to obtain, clarify, and verify requirements for projects and ensure content is effective in driving intended behaviors * Develop web site strategy and experience brief outlining objectives, scope, research inputs and plan of action in coordination with UX and project stakeholders. * Establish specific KPIs and ensure necessary reporting is in place to measure and report on effectiveness and optimize results. * Partner closely with Development and Operations teams on delivery of experiences, including prioritization, clarification of requirements, and project management. * Conduct weekly, monthly, quarterly business readouts to key stakeholders to ensure business, experience and operational goals are tracked and met * Develop actionable plan to improve the in-market performance of site/program * Use customer and market insights to develop hypotheses and create a test-and-learn plan for improving experiences and functionality across the web ecosystem. Optimize in-market experiences to meet customer's needs and channel KPIs through iteration based on customer feedback. * Inform and influence colleagues and cross functional teams to successfully achieve goals * Ensure customer and business data drives all plans, activities, decisions. * Effectively analyze data to make decisions, define new strategies, and deliver measurable results.

Keywords: Microsoft Corporation, Bellevue , MS Security Web Marketing Manager, Executive , Bellevue, Washington

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