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SMB Segment Marketing Manager

Company: T-Mobile
Location: Bellevue
Posted on: June 1, 2024

Job Description:

Be unstoppable with us!T-Mobile is synonymous with innovation-and you could be part of the team that disrupted an entire industry! We reinvented customer service, brought real 5G to the nation, and now we're shaping the future of technology in wireless and beyond. Our work is as exciting as it is rewarding, so consider the career opportunity below as your invitation to grow with us, make big things happen with us, above all, #BEYOU with us. Together, we won't stop!Job Overview
The Segment Marketing Manager joins a team focused on Small and Mid-Size Business (SMB) acqusition strategy and is responsible for optimizing the SMB segment approach, including identifying audience insights, developing and implementing demand gen programs, positioning offers, products and services across the SMB segment to drive acqusition goals. Plans, creates and produces customer-centric marketing campaigns, communications, and reports (as needed) to implement strategies and objectives. Responsible for developing business cases for value propositions and capabilties to be deployed, factoring in market dynamics, business and econimic patterns, competitive actions, retailer/channels etc. The role requires strong cross functional partnership, communication, and analyitical skills to align on planning, launches, tracking and analysis.Job Responsibilities:

  • Develops and implements marketing plans and business cases for the communication and distribution of products and services.
  • Partners with creative merchandising and advertising along with the agencies on creation of world-class advertising and collateral to develop best value propositions and overall marketing calendar elements. Partners with marketing planning and analysis on potential promotion/pricing strategies; business tracking and analysis; partners with Consumer Insights on segment understanding, and with the product management team on product roadmap. The role requires strong cross functional partnership across the enterprise; specifically with sales, product management and web strategy operations leadership to ensure flawless execution and to create one look and feel for T-Mobile for Business products and services.
  • Responsible for identifying market size, preparation of business plans, and assists in pricing recommendations for the defined Marketing and service portfolio.
  • Manages all marketing communication and distribution plans to include tracking of results.
  • May lead/mentor less experience peersEducation:
    • Bachelor's Degree (Required)Work Experience:
      • 4-7 years Marketing experience.
      • 4-7 years Experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales.Knowledge, Skills and Abilities:
        • Team Building (Required)
        • Cross Functional Relationships (Required)
        • Negotiation (Required)
        • Marketing Strategy (Required)
        • Communication (Required)
        • Presentations (Required)#LI-Corporate* At least 18 years of age* Legally authorized to work in the United StatesTravel:Travel Required (Yes/No):NoDOT Regulated:DOT Regulated Position (Yes/No):NoSafety Sensitive Position (Yes/No):NoWashington Pay Range : $114,500.00 - $154,900.00The pay range above is the general base pay range for a successful candidate in the state listed. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay may be above or below this range. At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance, while Retail and Business Sales roles are eligible for monthly or quarterly sales incentives. And since we are ALL owners, EVERY employee at T-Mobile is eligible for an Annual Stock Grant.At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering---medical, dental and vision insurance, a flexible spending account, 401(k), employee stock---grants, employee stock purchase---plan, paid time off and up to paid 12 holidays - which total about 4 weeks for new full-time employees and about---2.5 weeks for new part-time---employees annually - paid parental and family leave,---family building benefits, back-up care, enhanced family support, childcare subsidy,---tuition---assistance, college coaching, short and long term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there- eligible employees can receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits,---check out---.--- Never stop growing!T-Mobile doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward.T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

Keywords: T-Mobile, Bellevue , SMB Segment Marketing Manager, IT / Software / Systems , Bellevue, Washington

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