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New Programs Demand Generation Manager

Company: Smartsheet Inc
Location: Bellevue
Posted on: September 15, 2020

Job Description:

We are looking for a New Programs Demand Generation Manager to join our team. In this role, you will play a huge part in expanding the Smartsheet platform to new audiences. You will increase the top of funnel demand through Paid (i.e. Google, LinkedIn, 3rd party review sites) and Organic (i.e. localized content), and improve that traffic for conversion (i.e. ad copy and landing page testing). You will also partner with teams across the company, such as Sales, Marketing Automation, Web, and BI to continuously optimize the program.

You will report to the Senior Director of Demand Generation and can be located in our Bellevue, WA office or in a remote location in the United States.

You Will:

Execute new Demand Generation campaigns, analyze performance, and identify new opportunities based on customer and business feedback

Program manage campaigns, ads, landing pages, and SEO content articles in key markets

Monitor competitive activities across demand generation channels and drive tactics and responses

Work with teammates to improve different SEM activities

Leverage existing platforms and recommend new platforms for us to test

Support other duties as assigned

You Have:

3+ years’ experience implementing growth strategies, through conversion optimization Or SEM (SEO or PPC), preferably in a B2B SaaS environment

Experience with web analytics tools and methodologies

Bachelor’s degree in marketing, computer science or equivalent discipline

100% employer-paid medical, dental, and vision coverage for full-time employees

Equity - Restricted Stock Units (RSUs) Equity with all offers

Lucrative Employee Stock Purchase Program (15% discount)

401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)

Monthly stipend to support your work and productivity

15 days PTO to start, plus Flexible Sick Leave

Up to 24 weeks of Parental Leave

Personal paid Volunteer Day to support our community

Opportunities for professional growth and development including access to Audible for Business and LinkedIn Learning online courses

Company Funded Perks, including a counseling membership, primary care membership, local retail discounts, and your own personal Smartsheet account

Equal Opportunity Employer:

Smartsheet is an Equal Opportunity Employer committed to fostering an inclusive environment with the best employees. We provide employment opportunities without regard to any legally protected status in accordance with applicable laws in the US, UK, and Australia. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.

At Smartsheet, we strive to build an inclusive environment that encourages, supports, and celebrates the diverse voices of our team members who also represent the diverse needs of our customers. We’re looking for people who are driven, authentic, supportive, effective, and honest. You’re encouraged to apply even if your experience doesn’t precisely match our job description—if your career path has been nontraditional, that will set you apart. At Smartsheet, we welcome diverse perspectives and people who aren’t afraid to be innovative—join us!

At Smartsheet, we strive to build an inclusive environment that encourages, supports, and celebrates the diverse voices of our team members. Individuals seeking employment at Smartsheet are considered without regards to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status, or any other legally protected category in the US, UK, and Australia.

Below is a set of voluntary demographic questions. If you choose to complete them, your responses will be used in aggregate to help us identify areas for improvement in our programs. Your responses, or your choice to not respond, will not be considered in the hiring process. Any information that you provide will be recorded and maintained confidentially.

For definitions of any of the following terms or to read more about your rights, please visit the EEOC website here .

I identify my gender as:



Non-binary (inclusive of bigender, agender, androgynous, gender fluid, or gender non-conforming)

I prefer not to say

I identify as transgender:



I prefer not to say

I identify my race / ethnicity as (select all that apply):

Alaska Native / American Indian / Indigenous/Aboriginal / Native American

Black / African-American / Black-British / Caribbean

Hispanic / Latinx

East Asian (Chinese / Hong-Kong / Japanese / Korean / Mongolian / Tibetan / Taiwanese)

Middle Eastern / North African

Native Hawaiian / Pacific Islander

South Asian (Bangladeshi / Bhutanese / Indian / Nepali / Pakistani / Sri Lankan)

Southeast Asian (Burmese / Cambodian / Filipino / Hmong / Indonesian / Laotian / Malaysian / Mien / Singaporean / Thai / Vietnamese)

White / European

I prefer not to say

My veteran status is:

Yes, I am a veteran

No, I am not a veteran

I prefer not to say

My disability status is:

Yes, I have a disability (or previously had a disability)

No, I do not have a disability

I prefer not to say

Keywords: Smartsheet Inc, Bellevue , New Programs Demand Generation Manager, Other , Bellevue, Washington

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