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Director, Un-carrier Marketing

Company: T-Mobile
Location: Bellevue
Posted on: June 6, 2021

Job Description:

In 2013, T-Mobile launched the first Un-carrier move to right the wrongs of the wireless industry once and for all. Since then, T-Mobile has launched over 15 additional moves to address consumer pain points and give customers the best value in wireless. The Director of Un-carrier Marketing will help to power the Un-carrier forward both now & in the future. This role builds innovative solutions centered around the consumers that attracts new customers, drives profitable growth, and truly sets T-Mobile apart.

We are looking for candidates who have a strong competency in analytics, storytelling, marketing strategy, value proposition development, business acumen, and leadership.

While the quality and accomplishments of a person's career will be the determining factor, the finalist must have the following requisite qualifications:

  • Bachelor's Degree required in Marketing, Business, Communications, or relevant field of study such as Computer Science.
  • Minimum 10 years' experience managing product marketing teams and delivering successful, holistic product marketing plans that can be tied to increased business revenue.
  • Minimum 5 years' experience in the wireless/telecom industry.
  • Experience developing go-to-market strategies, integrated marketing and launch plans, messaging and related tactics in close cooperation with Product Management, Sales and other key functions.
  • Proven ability to manage multiple deliverables and projects with cross-functional teams including product management, marketing, engineering, field marketing, external vendors and sales teams.
  • Experience developing formal partnerships, contract negotiations, and co-marketing agreements.
  • Proven track record of building and managing teams and a passion for mentoring and developing people.

What you'll do in your role:

  • Have your finger on the pulse of what is happening in the wireless industry and how the competition is driving Innovation to identify opportunities.
  • Develop comprehensive strategy to support Un-carrier initiatives including consumer research, financial analysis, capability requirements and brand story to drive leadership alignment
  • Bring creative problem solving and storytelling to business problems.
  • Partners with cross-functional teams including product & technology, pricing, device financing, integrated marketing and go to market to develop and execute on initiatives. The role requires strong cross functional partnership across the enterprise to ensure flawless execution of new projects in market and performance management.

Equal Employment Opportunity

We take equal opportunity seriously-by choice.

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Keywords: T-Mobile, Bellevue , Director, Un-carrier Marketing, Other , Bellevue, Washington

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