Sr Manager, Business Analysis - Digital Media Analytics
Company: T-Mobile
Location: Bellevue
Posted on: July 22, 2021
Job Description:
Media
Performance Analytics is a high-profile team of thought leaders and
problem solvers who apply rigorous analytics to help assess and
steer T-Mobile’s paid media spend, driving business growth through
our media investments. We combine our ability to dive into the data
with sharp business acumen – we understand the drivers of
performance through every stage of the funnel and advise senior
leadership on key media investment decisions. Are ready to unleash
your intellectual curiosity to write the next chapter of the
Un-carrier?
We are looking for a talented leader with an analytical mindset who
is passionate about optimize digital media investment in delivering
business value to the enterprise. You will lead a team of managers
and analysts responsible for evaluating performance across digital
paid media channels (Display, Search, Social, etc.). You will
structure and manage fast-paced analysis on campaign and channel
efficiency in digital media, with a focus on driving high-quality
prospective customers throughout the purchase funnel. You will
influence digital media investment strategies and provide strong
decision support to business owners across the Marketing org. You
will regularly deliver and present to executive leadership
actionable, data-driven recommendations that optimize T-Mobile’s
marketing efficiency and deliver business performance.
- At least 18 years of age
- Legally authorized to work in the United States
- High School Diploma or GED
- 7+ years overall professional experience in analytics,
management consulting, or similar roles – with 2+ years managing
teams
- Passion for leading teams to coaching team members, enhancing
overall team performance, and facilitating professional growth
- Relevant experience in analyzing marketing performance,
especially analyzing API and log-level data from digital
media/measurement platforms (e.g., SA360, Google Campaign Manager,
Facebook Ads Manager)
- Proficient in SQL and comfortable with efficiently querying
large databases
- Ability to structure ambiguous problems in a complex media
portfolio and develop data-driven insights
- Clear communication of analytical findings across audience
types (subject-matter-expert and non-technical) and levels (peers
and executives)
- Excellent prioritization skills, self-motivation and the
capacity to work under tight deadlines
- Willingness to learn and develop new analytical skills and
approaches in a fast growing, dynamic business
- Relevant experience preferred in one or more of:
telecommunications, consumer electronics, finance, or subscription
business
Education
- MBA with quantitative field in undergraduate degree -or-
MS/MA/PhD in a quantitative field (e.g., engineering, operations
research, computing science, statistics, economics, finance), -or-
equivalent experience
- Marketing-related specialization/coursework a plus
- Lead team of 4-6 managers and
analysts responsible for analyzing performance across digital media
channels
- Own prioritization in landing digital media performance data
across ad serving platforms (e.g., SA360, Google Campaign Manager,
Facebook Ads Manager)
- Provide strong decision support and robust recommendations to
business owners based on data-driven analysis, conducting
high-profile analysis and delivering data narratives across
business groups
- Measure the value of our media investments through attribution
of media exposure to prospective customer online and offline
actions
- Construct executive level presentations and present complex
analytical findings in clear, concise, and decision-impacting
manner
- Develop and lead positive, constructive collaborations with one
or more cross-functional teams
- Define the methodology and rigor of the group’s analysis and
clarity and polish of our output
- Coach team members in elevating work product and strengthen
development areas to support career growth
Equal Employment
Opportunity
We take equal opportunity seriously—by choice.
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions
concerning the employment relationship will be made without regard
to age, race, ethnicity, color, religion, creed, sex, sexual
orientation, gender identity or expression, national origin,
religious affiliation, marital status, citizenship status, veteran
status, the presence of any physical or mental disability, or any
other status or characteristic protected by federal, state, or
local law. Discrimination, retaliation or harassment based upon any
of these factors is wholly inconsistent with how we do business and
will not be tolerated.
Keywords: T-Mobile, Bellevue , Sr Manager, Business Analysis - Digital Media Analytics, Other , Bellevue, Washington
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